Brand Guidelines

The Gunimi identity.

How we look, speak and present ourselves. Use these guidelines to represent Gunimi consistently and professionally.

Logomark

Gunimi

The AiCore orbital mark with the wordmark Gunimi in the same weight.

Minimum size: 24px height. Always on dark backgrounds.

Gunimi — correct
GUNIMI / gunimi — incorrect

Color system

Primary

Primary

#6D5BFF

Primary 300

#8B7DFF

Primary 200

#A998FF

Background

Deep Space

#05060A

Dark Titanium

#0A0E17

Surface 2

#10151F

Text

Text Primary

#F7F8FC

Text Secondary

#C8CDD8

Text Tertiary

#9AA3B2

Typography

Typeface: Geist — sans-serif, variable weight.

The workspace that thinks.

64pxBold / 700tracking -0.04emHero headings

Relationship intelligence.

40pxBold / 700tracking -0.03emSection headings

Connect what matters.

26pxSemibold / 600tracking -0.02emPage titles

Every deal. Every contact. One workspace.

16pxRegular / 400tracking 0Body text

Voice & tone

Gunimi speaks like a senior operator: calm, direct, precise. Never hype. Never fluff.

Precise, not verbose

Do

"AI that understands your business."

Don't

"Powerful AI features designed to help businesses like yours succeed."

Confident, not arrogant

Do

"Built for the way modern teams work."

Don't

"The best workspace platform in the world."

Human, not robotic

Do

"Your contacts, your context, always."

Don't

"Optimize contact relationship management workflows."